We all have our favorite time-wasting websites. The guy who sat the next row over from me throughout two years of business school was a regular patron of mlb.tv, and more than one member of that same class sneaked a quick visit to addictinggames.com when a lecture got particularly bad. (I admit nothing, but I will say that Managerial Accounting in the Winter of 2004 was particularly awful, so who could have blamed me?)
My wife knows of my long-standing relationship with Desktop Tower Defense (still can't get to level 100 on the challenge mode!) but I don't get a chance to indulge the little critters at work; you can't have them breaching your defenses, sending you clicking madly, while simultaneously running a conference call and three instant message sessions with team members in Atlanta. So it was that I was pleased to see a time-waster that you can feel good about: freerice.com. It's a vocabulary builder; each time you select the correct definition, 20 grains of rice are sent by the sponsor to the UN's hunger-alleviation efforts. That's a lot of clicking to donate enough rice for even one meal, but I imagine it scales to quite a bit of rice being donated when you factor in everyone taking part. Plus, the vocabulary exercises are interesting. Certainly yet another example of new and innovative ways that ad-supported websites are changing the world. Long live new media. Now, if they can get that Facebook travel quiz applet to do the same thing, I'd be hooked.
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